Generation6 | Marketing Collateral

Creative Process

Generation6 engaged MatchPoint Partners to lead the production of printed marketing collateral and swag giveaway for distribution at an industry conference. Generation6 sponsored the event and announced their newly formed company during the conference sponsor's opening remarks. MatchPoint Partners designed a double-sided, flat table card as part of a marketing campaign to direct conference attendees to follow and engage with the Generation6 social media business page on LinkedIn. We also created custom table tents with the advisory firm's taglines and retractable, standing banners to feature the brand throughout the event space. All printed collateral invited viewers to use QR codes to learn more about Generation6 through their corresponding digital launch.